In today’s economy, an increasing number of workers are choosing to freelance. By 2027, half the U.S. workforce will be independent contractors. Yet there is no system of record for this vast self-employed community and the legions of businesses that increasingly rely on it. A new paradigm is needed to accommodate the future of work that is suddenly no longer in the future. That is what Wingspan is building.
Wingspan is the first payroll platform designed specifically for independent contractors and their businesses. We make onboarding, payments, and compliance easy for flexible workforces of all sizes. Whether you’re a one-person business or a large enterprise, Wingspan has you covered.
We’re a Series B startup based in NYC with backing from some of the best VCs and operators around, including Andreessen Horowitz (a16z) and the CEOs and founders of Warby Parker, Harry’s, Allbirds, Invision, and Flatiron Health.
Now we're hiring for you: an ambitious individual ready to help build, design, and take us to the next level.
Are you ready to be part of a team redefining the future of work? Apply now!
Through rapid experimentation, the Senior Product Marketing Manager will translate market and customer insights into ICP definitions, website positioning, and GTM messaging collateral. In close partnership with Sales, Product and Post-Sales, you’ll lead product launches and lifecycle programs that drive acquisition, activation, retention, and expansion. This role is ideal for a product marketer who gets under the hood to understand how things work and why it matters, is comfortable creating content assets, and operates independently while knowing when to escalate. You’ll be integral in driving growth, enabling sales, and increasing product adoption and usage.
Develop Customer Insights: Own qualitative, quantitative, and competitive research; rapidly translate findings into ICP definitions and actionable programs.
Refresh Messaging and Positioning: Launch industry messaging campaigns - complete with new web pages, sales collateral, new content (webinars, blogs, etc), and customer case studies. Review and update the competitor analysis.
Enablement: Help Sales and Post-Sales advance conversations with sales collateral including decks, one-pagers and case studies.
Product Launch Management:
Growth programs: Partner with Product, Post-Sales, and Support to design and execute lifecycle programs across email, text, and web to engage current customers and end-user contractors.
Compensation
**We appreciate candidates who are open and honest about what they’re looking for so we can ensure it’s a fit on both sides.**
Wingspan does not accept agency-provided resumes from recruitment firms we do not partner with, and any unsolicited resumes sent to our job-related emails or staff will not result in charges to Wingspan.
At Wingspan, we are an equal opportunity employer passionately dedicated to fostering a diverse and inclusive workplace. We wholeheartedly believe that embracing diversity of perspectives and backgrounds is essential to building the best products and providing delightful experiences for our users and team members. We are proud to maintain an environment free from discrimination, retaliation, and harassment.
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, ancestry, ethnicity, marital status, pregnancy, disability, genetic information, protected veteran status, or any other characteristic protected by law or ordinance. As we strive for excellence, we are committed to ensuring fair employment practices and business dealings and rejecting any form of discrimination or retaliation. These protections and commitments extend to all management practices and decisions, including recruitment and hiring, appraisal systems, promotions, training, and career development programs. Consistent with these obligations, Wingspan also provides reasonable accommodations to employees and applicants with disabilities and for sincerely held religious beliefs, observances, and practices.
If you would like to request an accommodation as part of the application process, please let us know in your submission.
Join us in our mission to create a company and products we love, as we celebrate our diverse workforce and promote an inclusive work environment that drives innovation and success.
$150k — $175k