At Preply, we’re all about creating life-changing learning experiences. We help people discover the magic of the perfect tutor, craft a personalised learning journey, and stay motivated to keep growing. Our approach is human-led, tech-enabled - and it’s creating real impact.
We’ve just reached unicorn status with a $150M Series D, accelerating our vision to transform education through human-led, AI-enhanced learning. Today, 100,000+ tutors teach 90+ languages to learners in 180 countries - and we’re only getting started. As a category-defining company, we’re shaping what the future of learning looks like at global scale.
Every Preply lesson sparks change, fuels ambition, and drives progress that matters. Joining Preply means helping define the future of education at global scale, and building something that truly matters for millions of people, every day.
We’re looking for a growth-minded SEO & LLM Analytics Manager to join our Inbound Marketing team at Preply. You’ll work closely with SEO/AI search managers and DPR specialists, reporting directly to our Head of SEO.
Create analytical frameworks to track performance, extract insights, and guide strategic decisions.
Design and maintain experimentation playbooks to standardize testing across SEO/LLMs, content and DPR functions
Build impact estimation models to evaluate ideas, support prioritization, and justify resourcing with solid business cases.
Act as the primary SEO-Data team liaison, translating SEO needs into technical requirements for dashboards, tracking, and APIs.
Collaborate with the Head of SEO to define OKRs, reporting structures, and experimentation cadences across the inbound team.
Help shape the team’s testing backlog and learning roadmap, ensuring alignment with company strategy and impact goals.
Work hands-on with tools like GSC, Ahrefs, Looker, Amplitude, and internal analytics platforms to extract and communicate insights.
Build and scale internal templates for prioritization scoring, test evaluation, and impact reporting.
Use AI tools to automate and optimize analysis workflows for speed, quality, and clarity across the team.
Synthesize and present complex analyses and test results to senior managers and directors with clarity and business relevance.
5+ years in Marketing or Business Analytics roles, within B2C tech, marketplaces, or digital products
Knowledge of SEO fundamentals and strong curiosity for the new LLMs/AI search area
Strong analytical and critical-thinking skills with an exceptional attention to detail and a rigorous, structured approach to analysis.
Creative problem solver mindset combining rigor with ownership, initiative and operational excellence.
Strong business acumen: you think in terms of impact, ROI, and user value, not just rankings or traffic.
Hands-on experience with GSC, Ahrefs, Looker, Amplitude, and comfort with spreadsheets, dashboards, and impact models.
Experience using AI tools to improve productivity, automate tasks, or generate insights at scale.
Excellent communication and collaboration skills: you make technical things understandable and actionable for different teams.
Proactive and independent: you're not just reacting to requests, you're bringing new, data-backed ideas to the table regularly.
Open, collaborative, dynamic and diverse culture
Generous monthly allowance for lessons on Preply.com
Learning & Development budget, including time off for your self-development
Competitive financial package with equity, leave allowance and health insurance
Access to free mental health support platforms
Not in Barcelona? We offer an attractive relocation package to join us in our Preply Barcelona Hub
Access to Gympass-partnered wellness and gym centers throughout Spain to promote and support well-being and physical health;
Opportunity to shape the lives of learners and tutors from over 175 countries through language learning and teaching
Care to change the world - We are passionate about our work and care deeply about its impact to be life changing.
We do it for learners - For both Preply and tutors, learners are why we do what we do. Every day we focus on empowering tutors to deliver an exceptional learning experience.
Keep perfecting - To create an outstanding customer experience, we focus on simplicity, smoothness, and enjoyment, continually perfecting it as every detail matters.
Now is the time - In a fast-paced world, it matters how quickly we act. Now is the time to make great things happen.
Disciplined execution - What makes us disciplined is the excellence in our execution. We set clear goals, focus on what matters, and utilize our resources efficiently.
Dive deep - We leverage business acumen and curiosity to investigate disparities between numbers and stories, unlocking meaningful insights to guide our decisions.
Growth mindset - We proactively seek growth opportunities and believe today's best performance becomes tomorrow's starting point. We humbly embrace feedback and learn from setbacks.
Raise the bar - We raise our performance standards continuously, alongside each new hire and promotion. We build diverse and high-performing teams that can make a real difference.
Challenge, disagree and commit - We value open and candid communication, even when we don’t fully agree. We speak our minds, challenge when necessary, and fully commit to decisions once made.
One Preply - We prioritize collaboration, inclusion, and the success of our team over personal ambitions. Together, we support and celebrate each other's progress.
Preply.com is committed to creating an inclusive environment where people of diverse backgrounds can thrive. We believe that the presence of different opinions and viewpoints is a key ingredient for our success as a multicultural Ed-Tech company. That means that Preply will consider all applications for employment without regard to race, color, religion, gender identity or expression, sexual orientation, national origin, disability, age or veteran status.
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