About Match Group
At Match Group, we create some of the world’s most popular dating products, including Tinder, Hinge, OkCupid, and more. With millions of users across the globe, we are on a mission to spark meaningful connections for every single person.
The Role:
This role leads regional product marketing strategy and execution, sitting at the intersection of marketing, brand, product, CRM, and business analytics.
Beyond go-to-market execution, this role carries strong commercial ownership. You will be responsible not only for launching and positioning features, but for deeply understanding the business impact across adoption, retention, monetization, and engagement metrics. The ideal candidate combines strong brand intuition with rigorous analytical thinking using data to shape strategy, influence roadmap decisions, and drive measurable growth outcomes.
This is a multi-brand, multi-geography role requiring the ability to think globally while executing locally. You will translate global product priorities into market-relevant narratives and strategies while maintaining a sharp view on regional business performance, cohort behavior, and lifecycle trends.
Success in this role hinges on the ability to influence the entire user journey from feature launch to sustained engagement with clear measurement frameworks, structured experimentation, and ongoing optimization grounded in business analytics.